IDEA Grocery Store

IDEA is a well-known Serbian supermarket chain with a solid branch here in Herceg Novi, open until 10 PM — later than most local shops. You'll find a good range of everyday groceries, fresh produce, and local products at reasonable prices. It's the kind of reliable go-to spot that takes the guesswork out of stocking up, whether you're grabbing a quick snack or doing a full shop.